What I do
Services
Visual systems for brands, products, and the space between. Most projects need more than one of these.
01
Brand Identity
A logo is where the work starts, not where it gets delivered. I design identities that hold up on a sign, in an app icon and in someone else's hands, with the rules written down so they stay that way after I'm gone.
- Timeline
- 4–8 weeks
- Starting price
- From €1,500
Includes
- Discovery: a conversation about what the company does and who has to believe it
- Logo system: primary mark, monogram, lockups, positive and negative versions
- Colour palette and typography, with pairings that work
- Usage guidelines as a PDF
- Core applications: business card, social profile set, one print piece
Not included
- Naming
- Copywriting
- Print production management
- Website design and build (that is the next service)
02
UI/UX & Web Design
Interfaces for products that have to work for two kinds of people at once: the one opening a gate and the admin managing hundreds of them. Research, flows, high-fidelity screens and a design system your developers can build from.
- Timeline
- 4–10 weeks
- Starting price
- From €1,500
Includes
- User research and usability testing, moderated by me
- User flows and information architecture
- High-fidelity UI in Figma, prototyped so it can be used, not just looked at
- Design system or component library
- Developer hand-off and review during the build
Not included
- Back-end development
- Ongoing product management
- Copywriting
03
Visual & Graphic Design
Everything a brand needs once the identity exists: social content, print, packaging, patterns, illustration. A one-off piece or a monthly run, always inside the system so it stays recognisable.
- Timeline
- 1–4 weeks per batch
- Starting price
- From €1,500
04
Interactive & Motion
3D, motion and live visuals for the moments a still image cannot carry: a launch, an installation, a product film, a scene on a website. I start from what the scene has to say and build from there, not the other way round.
- Timeline
- 2–6 weeks
- Starting price
- From €1,500
Includes
- 3D scenes and product visualisation in Blender
- Motion graphics and logo animation
- Live visuals and video mapping (TouchDesigner, Unreal Engine)
- Interactive web scenes with Three.js
Not included
- Character animation
- Long-form video editing
- Event hardware and AV rental
Process
Every project goes through the same four steps, whatever it is for.
- 01
Brief
A call and a short questionnaire. I want to know what the thing has to do before we talk about how it should look.
- 02
Direction
One or two directions, with the reasoning next to them. You choose with the argument in front of you, not on instinct alone.
- 03
Design
The full system, prototyped or mocked up where it will actually live. Two rounds of revisions are part of the quote.
- 04
Delivery
Files, guidelines and a hand-off session with whoever builds or prints it. I stay reachable after.
Questions
Things people ask before they write.
How do you price a project?
From the scope, not the hours. After the brief call you get a fixed quote listing what is included and what is not. Projects start at €1,500.
Do you work remotely?
Yes. I am based in Rome and work with clients anywhere, in English or Italian.
How soon can you start?
Usually within two to four weeks of signing off the quote. If it is urgent, ask: sometimes the calendar allows it.
What do you need from me?
Time for a brief call, honest feedback at each round, and one person on your side who can make decisions.
Do you also build websites?
Sites of a few pages, yes, in SvelteKit, like this one. For larger products I design, hand off to your developers and stay involved while they build.